HOMEWORK #4
Find Your Yoga Teaching Specialty

OVERVIEW: In business, specialists earn more than generalists. In yoga, this is even more true.

HOMEWORK: In order to find your area or areas of specialty, it’s helpful to look back on your life and work experience. Did you work in a corporate job in your past? Were you a nurse? Before yoga, did you sell real estate? Often, the things that seem least connected to yoga from your past are what make you unique and where you can find your specialty.

I had a client who worked for mining companies in Australia, and she used this experience to start a yoga studio catering to temporary mining employees—she did amazingly well! I had a friend who worked an office job for 6 years prior to becoming a yoga teacher, and she never worked in a traditional yoga studio ever; instead, she started a corporate yoga program leveraging her old contacts and made 4x’s what the average yoga teacher in her area earned. Interesting, isn’t it? What about you? What can you claim as your specialty?

YOGABODY Business School learn more

As yoga students, we all recognize the importance of a good teacher and a supportive community—this is how you grow. In business, it’s exactly the same, but why do most teachers try to do it alone?

If you’re all alone in your yoga business journey and ready to get serious, YOGABODY Business School might be just what you’ve been looking for. We’re a private, application-only school for career-focused teachers, studio owners, and fitness professionals who commit to 2x growth the first year, and then 30% growth year-on-year thereafter. The yoga community needs more business leaders, and our school is committed to making this a reality. You’ll find the complete program information and application here:
YB Business School – Let’s Double It!

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